Symplicity Communications
Technology is the backbone of modern business. It connects everyone to everything and provides the support that keeps it all running. Whether your operation is big or small, you’re using technology to get the job done. How often do you think about the systems that keep your business running? If everything is running smoothly, you […]
After working hard to gain a new customer, the emphasis quickly shifts to retaining that customer. From fulfilling the order or the service to helping them work through implementation and use, the customer is now on a journey with your company. How well that journey goes will have the greatest impact on whether or not […]
This past year, I had an experience that so many business owners and leaders can relate to. I created a well-thought-out business plan with all of the bells and whistles. I researched, vetted, documented, and hired the people I needed to successfully implement our 2022 business plan. As you can imagine, everything went perfectly, right? […]
Business owners are constantly faced with a common dilemma – they are relied on to make difficult decisions, but they don’t always have the information they need to make the most educated decisions for their business. The information they need to make educated decisions is referred to as business intelligence (BI). BI comes from an […]
Companies that want to improve their customer experience are increasingly turning to advanced and intuitive tools like conversational voice AI, AI-powered chatbots, and robotic process automation. It’s easy to see why this new generation of tools is so critical to reimagining the customer experience. These tools let even small and mid-sized companies compete with major […]
Customer engagement is emerging as one of the most important aspects of business today. Businesses that improve their customer engagement are able to successfully create customer loyalty. This is a process that boosts sales and creates longer and more profitable business relationships. But while some tenets of customer engagement management may seem simple, a truly […]
