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Customer Experience (CX)General

How to Use Live Chat for Better Customer Experience

Live chat improves your customer experience (CX) because customers value fast, real-time support. 

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GeneralIn the NewsSymplicity Communications

WATCH: Catherine Behrenbrinker Joins the MeetHER Podcast

Recently, Symplicity Communications CEO and President Catherine Behrenbrinker sat down with Jennifer Wangler, VP of The Right Place, for an episode of the MeetHER podcast.

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Customer Experience (CX)General

How to Leverage CX Metrics to Improve the Customer Experience

Improved customer experience translates to more revenue and better profit margins. You can’t improve what you don’t measure, which is why customer experience metrics are so vital to your CX efforts. 

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Customer Experience (CX)Symplicity Communications

8 Steps to a Human-Centered Customer Experience

Too often, customer experience (CX) teams get so caught up in analytics, processes, and tools that they forget that their customers are real people. A human-centric CX approach places the lived experience of your customers at the center of the design process.

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Allison Westmoreland Administrative Assistant
GeneralIn the NewsSymplicity Communications

Allison Westmoreland Joins Symplicity as Administrative Coordinator

Symplicity Communications, Inc. is excited to announce the addition of Allison Westmoreland to the Symplicity team as our new Administrative Assistant.

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Customer Experience (CX)Symplicity Communications

What are Customer Experience Platforms?

A customer experience platform (CXP) gathers, analyzes, and responds to customer interactions in order to optimize the overall customer journey.

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60 Monroe Center St NW, Suite 100
Grand Rapids, Michigan 49503
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